ReliaQuest Bowl Clearwater Beach Day

Dec 29, 2026

See All Dates & Times

Clearwater Beach is where the ReliaQuest Bowl celebration starts early! Two days before the big game, join both teams, their marching bands and cheerleaders for an afternoon on the sand. Presented by Visit St. Pete-Clearwater, ReliaQuest Bowl Clearwater Beach Day brings school spirit and friendly competition to Hilton Clearwater Beach Resort & Spa next to Pier 60.

This event is free and open to the public.

On Tuesday, Dec. 29, 2026, from noon to 4 p.m., enjoy marching band and cheerleader performances, fan competitions, a cheerleader tug-of-war and more—all on Clearwater Beach. Afterward, be sure to stick around to experience the Sunsets at Pier 60 celebration featuring artisans, vendors, music and more as you marvel at another stunning sunset on Florida’s Gulf Coast.

Keep the excitement going at the ReliaQuest Bowl, featuring teams from the SEC and Big Ten conferences at Raymond James Stadium in Tampa. Kickoff is scheduled for noon on Thursday, Dec. 31, 2026. Participating teams have not yet been announced.

See your Reliaquest Bowl Weekend Guide

Event Category

  • Annual Festivals & Events
  • Music & Concerts
  • Sports & Recreation

Guest Information

  • Family-Friendly
  • Free Admission
  • Outdoor Event

Event Dates

December 2026

  • Tuesday, December 29, 2026 - 12:00 pm – 4:00 pm

Activity Highlights

A full lineup of family fun awaits, with activities to delight everyone in your group!

The event officially begins with welcome announcements shortly after noon, followed by friendly competitions where fans can volunteer to compete on behalf of their favorite team in relay races, the limbo and basketball pong. Additional activities set up around the beach will include an inflatable football toss and giant bucket toss.

The bands and cheerleaders from both teams will perform, with players and coaches being introduced as well. 

A second round of games will round out the day – including games like a pie-eating contest, mascot soccer and cheerleader tug of war – with DJ Greg Wolf spinning tunes and several prizes given away to fans.

Admission to the event is free.

Food & Drink

The Hilton Clearwater Beach Resort & Spa will offer concessions for sale, so you can enjoy tasty snacks and cold drinks on the beach while soaking up the festivities.

Parking & Public Transportation

If you aren't staying at the Hilton Clearwater Beach or a nearby property, plan plenty of time to get to the event and find parking. There are several public lots near the Hilton. See more parking details and a map for Clearwater Beach. 

The Jolley Trolley is a convenient way to get around Clearwater Beach. If you are staying in a nearby beach community and want to get to Clearwater Beach, consider riding the Suncoast Beach Trolley.

See your Reliaquest Bowl Weekend Guide!

Event sponsored by Visit St. Pete-Clearwater, the Hilton Clearwater Beach Resort & Spa, BayCare, Amplify Clearwater, City of Clearwater, Allegiant, St Petersburg-Clearwater International Airport, 93.3FLZ, 970WFLA and 620WDAE Radio.

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