Visit St. Pete-Clearwater Expands International Reach with New Representation in Mexico
ST. PETE-CLEARWATER, Fla. (March 25, 2025) – Visit St. Pete-Clearwater announces a strategic partnership with PTG Consulting, enhancing its presence in the vital Mexican market with the goal of driving increased visitation from the Latin American country. PTG Consulting joins a robust lineup of existing international representation in the U.K, Ireland, Scandinavia, Brazil, Germany and Central Europe, underscoring VisitSPC’s commitment to expanding its global footprint to attract visitors worldwide looking to experience the unparalleled beauty and charm of America’s Favorite Beaches.
PTG Consulting, a leading agency specializing in strategic tourism marketing with more than 50 years of experience in travel and hospitality, will spearhead efforts to elevate St. Pete-Clearwater's profile in Mexico. This collaboration will foster new opportunities for cooperative marketing initiatives with key travel trade partners, airlines, and consumer-direct efforts through online travel agencies, showcasing America’s Favorite Beaches, award-worthy culinary offering, attractions, vibrant arts and culture scene, outdoor experiences, and so much more of what makes St. Pete-Clearwater a must-visit destination for Mexican travelers.
"With direct air service via Aeromexico and ongoing efforts in the market, we see great potential in increasing the number of visitors to St. Pete-Clearwater," said Brian Lowack, President and CEO of Visit St. Pete-Clearwater. "This partnership in the growing Mexican market will allow us to expand the promotion of the unique appeal of our destination and cultivate stronger relationships with travelers as well as trade professionals."
“Mexico as an inbound market is showing tremendous potential, with recent figures indicating a steady increase in interest in St. Pete-Clearwater,” added Andrea Gabel, Director of International Leisure Sales for Visit St. Pete-Clearwater. “With a consistent rise in inquiries and bookings from Mexico and with direct air service from Mexico City and Cancún, we will continue to capitalize on this growing demand, now with in-market expertise being paramount to the success of our initiatives.”
According to Oxford Economics, the Tampa Bay area saw a visitation increase of 40% in 2023 from Mexico and projects a steady positive trend through 2028. Mexico consistently figured within the Top 5 international markets visiting Florida in 2024.
– America’s Favorite Beaches & Then Some –
About Visit St. Pete-Clearwater:
Nestled on a sun-soaked peninsula on Florida's west coast, separating the Gulf Coast from Tampa Bay, St. Pete-Clearwater is the gateway to world-class cultural experiences along with 35 miles of award-winning white-sand beaches annually ranked among the world's best. Immerse yourself in our picturesque sunsets & go beyond the beaches to explore our unique cultural heritage, interactive art exhibits, sporting & recreational activities, a culinary scene serving an innovatively delicious dining experience, & great local shopping. St. Pete-Clearwater is your only destination with spectacular beaches complimented by world-renowned museums, family fun & endless sunshine. To learn more about St. Pete-Clearwater, visit visitstpeteclearwater.com.
About PTG Consulting:
Founded in 2012, PTG Consulting is an award-winning strategic partner for the tourism and hospitality industry’s most dynamic brands, destinations, and independent hotels. Through our global network of experts, PTG Consulting delivers integrated solutions that inspire, engage, and convert. As part of the Preferred Travel Group family, which was founded 56 years ago in 1968, our connections to top-tier media, social media personalities, MICE industry leaders, and travel trade decision-makers, carry weight. We serve as a true extension of our clients’ internal teams, strategizing, supporting, and celebrating their efforts through thoughtful media relations, targeted media collaborations, and complementary tactics. Our international footprint allows us to apply global learnings to local markets, and our team’s vast experience across multiple areas of the tourism industry – including a savvy team of destination marketers that have worked across six continents – brings an informed and comprehensive approach to our work.
Media contacts:
Eddie Delgado, [email protected], 727-415-1337
Jason Latimer, [email protected], 727-386-3783