August Tourist Development Council Meeting

CALL TO ORDER/ROLL CALL – Chair Charlie Justice

II. CHAIR COMMENTS – Chair Charlie Justice

III. APPROVAL OF TDC MINUTES – June 21, 2022 * Action Required

IV. PUBLIC COMMENTS

V. CAPITAL PROGRAM DISCUSSION
a. Introduction of Crossroads Consulting
b. Discussion Areas

  • i. Definitions
  • ii. Funding Standards
  • iii. Evaluation Process
  • iv. Rating Criteria
  • v. Future discussion with BCC on the Tourist Development Plan (November)

VI. ARTS PLAN DISCUSSION
a. Cultural Plan and Co-op Marketing Program

VII. DEPARTMENT UPDATES
a. Advertising/Marketing Update - Katie Bridges, Senior Advertising Manager (VSPC) and Carmen Boyce (BVK)
b. Public Relations Update – Mackenzie Comerer, Senior Media Relations Manager (VSPC)
c. DEPARTMENT REPORTS: All VSPC department reports on file at partners.visitstpeteclearwater.com

VIII. VSPC PRESIDENT & CEO REPORT – Steve Hayes

IX. BOARD MEMBER COMMENTS/DISCUSSIONS

X. ADJOURNMENT

Next TDC Meeting: Wednesday, September 21, 2022, 9:00 A.M to 12:00 P.M. at the Communications Building – Palm Room - 333 Chestnut St. Clearwater, FL.

Meeting can be viewed LIVE online.