Meet The Team

Caleb Peterson

Director

Caleb leads efforts to recruit and develop new sporting events that drive visitation and enhance the destination’s profile. He takes the lead on international, large-scale, and high-profile events, working closely with partners to bring impactful competitions to the region. Outside the office, Caleb enjoys beach time with his family, great food, and cheering on his favorite sports teams.

Julie Bolfa 

Business Development Manager

Julie brings over 20 years of experience in the industry, working closely with event organizers across a wide range of sports. She has a particular focus on basketball, swimming, and volleyball. Outside of work, Julie enjoys warm weather, bird watching, and spending time with her two cats.

Emily Simon

Business Development Manager

Emily brings over three years of experience in the sports tourism industry, with a strong background across a variety of sports. A Tampa native, she enjoys golfing, supporting her hometown teams, and spending time with friends and family.

Mariah Kaylor 

Business Manager

Mariah is our services manager that also develops different digital and promotional assets for the team. Born and raised in St. Pete, Mariah is a baker that loves to play beach volleyball and golf. 

We’re here to help! Contact one of our team members using the links above and click here for event services.