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VSPC 2024 Co-Op Program

Interested in participating in Visit St. Pete-Clearwater’s 2024 Cooperative Advertising Program for tourism industry partners? Take a look below for more information and available programs! 

Questions about the Cooperative Advertising Program and what can still be purchased for 2024? Contact Katie Bridges at [email protected].

See the full 2024 VSPC Marketing Plan 


Advertise in the VSPC Coop Program 

VSPC’s tourism partners will have the opportunity to participate in top-performing marketing campaigns ranging from print, online, social, email and broadcast. In addition, opportunities exist for our arts and attractions partners to participate in programs designed to reach in-market visitors.


Advertise in the Gulf to Bay Destination Magazine

VSPC’s award-winning destination magazine will publish in May 2024 and is slated for 500,000 copies that will be distributed worldwide, including targeted newspaper insertions in key feeder markets next summer. For the second year in a row, we will have affordable native advertising opportunities for partners to blend their story seamlessly with the editorial content of the magazine.


Advertise on


Learn More About 2024 Programs

  • VSPC staff and partners run through all 2024 coop opportunities. Check out the full webinar recording here.   
  • Thursday, Nov. 30, 2023 at 9 a.m. – 11:59 p.m. ET
    • SUBMISSION DAY! Interested partners will need to log-on to their account in the Visit St. Pete-Clearwater Partner Portal on Thursday, Nov. 30, 2023, starting at 9 a.m. to select which programs they are interested in participating in. You have until 11:59 p.m. this day to make your selections.
  • How to make your marketplace submission:
  • If you don't have your portal log-on information or have forgotten how to log on, please let us know prior to submission day.  
  • Monday, Dec. 18, 2023
  • Friday, Jan. 19, 2024
    • Sales deadline for advertising in the 2024 Gulf to Bay Destination Magazine.
  • Can restaurants participate in the arts and attractions program?
    This section of the co-op program is exclusively offered to arts and attractions businesses at this time.


Dive Deeper Into Our Partner Services & Marketing Opportunities

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